Mention Me relies on receiving all your transaction data for two key reasons:
- When a friend is referred, we need to know if they have made a transaction so the referrer can be rewarded.
- We need an up-to-date list of existing customers to exclude them from receiving introductory rewards.
Ensuring everyone is rewarded fairly
When you share all transaction data:
- Alice sees the refer-a-friend experience and refers Bob via a Mention Me link.
- Bob follows the link, receives a coupon code, and makes a purchase.
- Because Mention Me sees all transactions, we identify Bob as a new customer.
- Alice is awarded her referral reward.
Result: Alice is rewarded for her referral and Bob receives his discount.
What happens with missing data
If Mention Me does not receive all transactions, we may never see Bob’s purchase. Alice does not get her reward even though Bob completed the purchase.
Preventing unfair reward claims
Complete transaction data also stops people from claiming rewards they are not owed.
How blocking works
- Bob makes his first purchase via an advert (not through Alice’s referral).
- Mention Me records Bob as an existing customer because we have all transactions.
- Later, Alice refers Bob via a referral link.
- Bob tries to use the link but is detected as an existing customer and denied the referral code.
Result: The reward is protected, and only genuine new customers receive the introduction benefit.
What happens with incomplete data
If we do not know Bob is an existing customer, he is wrongly given a referral reward, undermining the fairness of the programme.
Summary
Sharing all transaction data ensures:
- Referrers are always fairly rewarded when their friends buy
- Existing customers cannot unfairly claim introductory rewards
- Your referral programme delivers accurate, trustworthy results
Last modified on March 18, 2026