What It Does
mParticle is a customer data platform. Mention Me sends opt-ins and referral events so you can forward that data to the email platforms, ad networks, and CRMs already wired into mParticle. Use it when mParticle is the hub that fans customer data out to the rest of your stack.Where to Go Next
How to set up mParticle
The canonical setup guide for mParticle.
Integrations
The directory this card lives in, including how the Classic round-trip works.