Dashboard Tag – Google Tag Manager

This guide covers deploying the Dashboard tag through Google Tag Manager (GTM) in your customer account area.

GTM manages the <script> tag only. The mmWrapper placeholder div still needs to be added directly to your account page template.

Add the wrapper div to your page template

<div id="mmWrapper"></div>

Push the logged-in customer's details to the data layer

<script>
  window.dataLayer = window.dataLayer || [];
  dataLayer.push({
    event: 'mentionMeDashboard',
    mmEmail: 'doreen@example.com',
    mmFirstname: 'Doreen',
    mmSurname: 'Green',
    mmLocale: 'en_GB'
  });
</script>

This typically needs to be rendered server-side (or hydrated from your logged-in session) since the dashboard requires knowing which customer is viewing the page.

Create Data Layer Variables in GTM

Create a Data Layer Variable for mmEmail, mmFirstname, mmSurname, and mmLocale.

Create the Custom HTML tag

<!-- Begin Mention Me dashboard integration -->
<script type="text/javascript"
  src="https://tag.mention-me.com/api/v2/dashboard/YOUR_PARTNER_CODE?email={{mmEmail}}&firstname={{mmFirstname}}&surname={{mmSurname}}&situation=dashboard&locale={{mmLocale}}">
</script>
<!-- End Mention Me dashboard integration -->

Test against tag-demo.mention-me.com before switching to tag.mention-me.com.

Set the trigger

Create a Custom Event trigger firing on mentionMeDashboard, scoped to your account/dashboard page.

Preview and publish

Confirm in GTM Preview mode that the dashboard renders for a logged-in customer, then publish.

The Dashboard tag page also documents a canonical URL form with the email in the path rather than the query string, useful for server-rendered links.

Last modified on July 17, 2026

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Dashboard Tag – Google Tag Manager