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Documentation Index

Fetch the complete documentation index at: https://docs.mention-me.com/llms.txt

Use this file to discover all available pages before exploring further.

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Why you should promote referral on your homepage

Homepage promotion is an effective method of driving acquisition. Depending on your number of monthly visitors, it could drive up to 60% of all new customer acquisition. The most common homepage promotion methods require a landing page to point customers to and allow them to register and share the referral offer.

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Implementation options

There are two main ways to enable homepage promotions: via a link to the referral landing page, or via a tag.

Option 1: Via a link to the referral landing page

Gives you full control over your homepage assets. You can promote your referral programme via a link to the referral landing page and fully control the design, but you cannot mention specific available rewards.

Option 2: Via a tag

Requires adding a simple tag to your homepage so your marketing team can customise design and copy via the Mention Me platform. Available as a homepage corner peel or a link to an overlay.

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How to enable homepage promotions via a landing page

1

Create a referral landing page

Ensure you’ve already created a referral landing page. See landing page instructions.
2

Create a homepage link

Create a link on your homepage that points to the referral landing page. This can be in any form you like — a text link, a banner or an image. We recommend creating a dedicated banner below the header or a homepage tile.
3

Add a situation parameter for tracking

So you can track performance, add a situation parameter to the landing page link. For example:
www.example.com/refer-a-friend?situation=homepage-promo
If you’re promoting the referral programme in multiple places on the homepage, use a unique situation for each promotion point. This will let you track each one separately.
If you’re integrating this homepage promotion option, avoid specifying rewards or any other elements being tested in the copy. Otherwise you risk showing information that doesn’t match A/B testing set up in the Mention Me platform by your marketing team.For example, instead of saying “Earn £50 credit when you refer”, use a more generic message such as “Earn rewards by sharing with friends”.

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How to enable homepage promotions via a tag

The corner peel is one of the best ways to promote referral on your homepage. It’s easy to implement, requiring only adding a tag to the page that shows a referral overlay when clicked.Add the following in the body of the homepage:
<!-- Begin Mention Me referrer integration -->
<script type="text/javascript"
  src="https://tag-demo.mention-me.com/api/v2/referreroffer/YOUR_PARTNER_CODE?situation=homepage-cornerpeel&locale=en_GB">
</script>
<!-- End Mention Me referrer integration -->

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Parameters

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Mandatory

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situation
string
required
homepage-cornerpeel or homepage-click-overlay. Example: homepage-cornerpeel

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Optional

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locale
string
Locale code. Example: en_GB
Last modified on April 17, 2026